All white papers
Our white papers and ebooks go beyond trends, offering perspective, research, and frameworks shaping what’s next.
7 January 2026
The 2025 guide to adopting AI Agents in regulated industries
Strategies, solutions, and best practices for safe and scalable AI adoption
12 December 2025
From friction to fluidity
How AI will redefine insurance CX in 2026
6 October 2025
Conversational AI case studies
How to improve service and reduce costs
2 October 2025
Training Selma: Building a brand
Establishing a dual layer of business rules that govern how the agent operates
2 September 2025
From training data to knowledge-driven
How generative AI transforms conversational automation
2 August 2025
Protecting brokers’ digital marketing spend with Selma
Brokers spend millions driving customers to quotes - most never buy
