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12 Dec 2025
From friction to fluidity
Overview
An OpenDialog Point of View - From Pilots to Embedded Advantage 2026 marks the year AI stops being a project and starts being the platform.
After a decade of pilots, proofs of concept, and cautious experimentation, insurers are moving from testing AI to trusting AI.
The focus is shifting from technology adoption to experience velocity - how fast, accurately, and humanly insurers can serve. The winners won’t be those with the biggest models. They’ll be those with the most fluid experiences - where conversation, context, and compliance flow seamlessly together.
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